About

Hosan works on overlooked problems at the intersection of consumer markets and systemic change. Previously, she founded a company dedicated to building social connection and empathy at scale. Now she’s applying the same focus to aging and longevity.

Her current research phase explores how to build a pro-aging consumer product ecosystem by 2050. She traces product adoption failure across multiple countries, and investigates how cultural narratives, identity, and market structures interact across the value chain.

She is completing an MDes in Design Futures at the Royal College of Art and is a guest researcher at the Helen Hamlyn Centre for Design. She studied at Johns Hopkins University and Art Center College of Design.

Her work has been featured in the New York Times, Financial Times, Forbes, Fortune, and the Washington Post. She is based in London and Munich, with time in Zurich and Washington, DC.

Contact

https://www.linkedin.com/in/hosanlee
hosan@hosanlee.com